MEDIA ETHICS: Ethics of technology is a field of ethics relating explicitly to the ethical inquiries explicit to the technological advancements, including its other options, benefits, risks, and constraints.

Media ethics is one of the divisions of ethics which manages the particular standards and guidelines which media must follow, including broadcast media, film, and so forth. Digital media ethics has looked for nothing exactly to address the ethical issues evoked by technological advances. Media ethics includes advancing and protecting all the qualities, for example, universal respect for life and rule of law and legitimateness. The principal objective of journalism is to encourage individuals with all the news and data on issues of public interest in a reasonable and exactly in a fair-minded and decent language.

Journalism scandals are one such included episodes that are either intentional or unintentional however contradicting the largely acknowledged ethics of media. News can be controlled by the necessities, pictures and recordings can be controlled.

Since anything that is shown on TV or printed in newspapers is considered the truth nowadays.

The media should practice generally accepted core values of ethics.
Core values emphasized on media ethics be:-

  1. Honesty and fairness: obligation of media to not distort any data distributed as it will influence the general public overall on the grounds that media plays a significant role in forming opinions, beliefs, and individuals.

Example: The Daily Mail (London Based News Outlet): – The news was seen as blameworthy of distributing a bogus statement with respect to a global leader spending billions of dollars to battle global warming based on manipulated data. Yet, from that point onward, it had to distribute an extensive note toward the start of the article to explain their mix-up.

  1. Respect for Privacy: media should regard the privacy of a person as it can genuinely influence the individual’s life. Ethics stresses the obligation not to jeopardize individuals.
    Example: Case “Ride Along” Wilson vs. Layne- The Supreme Court scolded the media for an apparent absentmindedness to the security rights because the presence of reporters inside the Wilsons’ house was not at all related to the objectives of the authorized intrusion. The media should consider the privacy of a person as these are ethical policies.


  1. Duty not to use dishonest means to obtain information:

Obligation not to prejudge the blame of a blamed and to publish the excusal for charges against or acquittal of anybody about whom the paper recently had revealed that charges had been recorded or that a trial had started in light of the fact that media has an effect on individuals, it makes their judgment based on data gave by the media. Example: In a court of law, justice should be proved past sensible uncertainty and not by feeling but rather by media prejudging squeezes the judgment from a judge who is feeling the pressure from all sections of the society.

  1. Obligation not to distribute hostile materials: ethics relays emphases on media not to excite scorn on such grounds as race, nationality, and so on. The media should cover general guidelines of tolerability and taste.

Example: The Huffington Post-The Huffington Post published a blog contending that trump allies “deserve to die” however it was deleted later. This post was absolutely against the core values of ethics.


The article relays emphasis on challenges on media ethics because of the advancement of technology. The article’s fundamental goals are the principle concerns referenced in the previously mentioned topic “Media Ethics” that is right to privacy, right of access to information, what ethical problems related to the evolution of media from traditional to online publishing. . Digital platform raises ethical difficulties for the professionals and citizens like privacy with the end goal that media should regard the protection of a person.

With Regards

Shireen Sultana

Internship-Indian Media Council

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